Customer Development Day

It's amazing how much we can learn from each other!

April 14th

Event  Script


1. Introducing the organizer (Alline Watkins) and the event.

2. What is Customer Development. Quick introduction.

The Customer Development Process – Steve Blank’s video

3. Start sketching exercise:

Drawing Personas
Identify Top Problems

 4. Sketch Problem or Use case scenario

5. Problem example

Interview the attendees with XLean Biz problem

6. Attendees do Customer Interviews

Each attendee will ask 5 people for feedback on their sketches.
Use Lean Customer Development example

7. Session Board

Attendees add their sessions at the Session Board.
Product/Idea name + Attendee Name + Sketches (Persona and Uses)

Attendees sign their names at the others sessions of their interest.

8.  Session Example (XLean Biz)

9. Group sessions starts

10. Event Feedback

Ask attendees to sign up for

Ask for donations

Feedback discussion



« Registration Checklist

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