Customer Development Day

It's amazing how much we can learn from each other!

Mar 31st – SAN DIEGO

on March 6, 2012

(In)Validating our Assumptions!

“It is impossible for a man to learn what he thinks he already knows.” – Epictetus

Come to a hands-on event,  filled with practical exercises, totally dedicated to developing a closer relationship with our customers. Lets build confidence together, strengthen our network and our community and gain more knowledge about customer development and about our own products.

“Practice trumps theory”
– Ash Maurya’s Blog


March, 31st from 9:00 AM to 1:00 PM



It will be a whole morning for the actual practice of:

            Customer Interviews

            Usability Testing

            Sales Pitch

or whatever it is you need to do to attend your customers better!!

(We will be testing products live! Please bring your laptop.)

The idea is that all the attendees will have the opportunity to contribute with opinions about the product you are going to be presenting, at the same time that you as well will retribute with your most honest feedback about your friends products.



And for you that is not an entrepreneur, don’t miss this opportunity to test the top products that are being developed in San Diego!

PRICE: $15.00 (Breakfast  included)




09:00AM to 09:30AM – Breakfast and Registration

09:30AM to 10:00AM – Preparation Session

10:00AM to 10:30AM – Lean UX for Customer Development

10:30AM to 01:00PM – Customer Development Sessions




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